Borenius advised The North Alliance on its acquisition of Bob the Robot

Borenius advised The North Alliance (NoA) on its acquisition of Bob the Robot, a top advertising agency in Finland, by which acquisition NoA expands its operations into Finland. NoA is a Scandinavian-born creative-tech player with global ambitions, and this move proves NoA’s unique business and organisational structure by attracting the absolute best companies in the Finnish market. Bob the Robot has a successful track record of delivering result-driven creativity in everything from integrated campaigns to business design.

NoA is majority owned by Norvestor VII, L.P.